Search Engine Marketing (PPC)

 

We Take The Guess Work Out of Search Engine Marketing

Be where your customers are looking, when they are looking for your products or services. This is one solution that can have a huge impact on your business. Not all solutions are for everyone though, That’s why we learn about your business, your goals, your products and solutions. But most importantly who your customers are, who you want them to be and how they are finding your products or services.

  • SEM doesn’t have to be complicated if you work with the right people. We work with you too identify your goals, objectives, determine Key Performance Indicators (KPI) to make sure every dollar spent brings home a return on your investment.​
  • We develop targeting personas to better understand the different types of consumers who search for your services and how to best target each of them.​
  • We analyze your competitors PPC strategies to find exploitable holes for you to take advantage of.​
  • Create new keyword lists using different keyword tools to make sure you don't miss out on any keywords that your target consumer uses.​
  • Create tightly themed ad groups to drive higher quality scores and cheaper clicks. ​
  • Create and optimize bidding strategies to find more targeted clicks for less money.​
  • Deep analysis of matched keyword reports to find negative keywords to avoid wasting money on bad clicks.​